Moving image response to the 2009 D&AD Student Awards brief set by Hp Workstations. The brief asked to bring to life anything the creative mind can conceive, building on Hp's brand values and products. The key emphasis was on how its products can enhance a space wether it be the home or office, and what they can bring to the user. The outcome, which was shot using stop frame animation shows a true reflection of the naive playful tone evoked in the visuals. It personifies the 'boring office computer' as a imaginative, bright, fun and playful canvas allowing the user to fully interact and use the platform in bringing to life anything they can conceive.(Treatment below)
